Microsoft has announced that it will revise its app store to remove some misleading apps in Windows store. The number will be around 1500.
The company modified the Windows Store app certification requirements with three key changes.

First apps need to be named in such a way to “clearly and accurately reflect the functionality of the app.” Furthermore, apps need to be categorized “according to the app function and purpose,” and finally, the app icons must not be too similar to those of other apps. Microsoft declared that most developers of the apps agree with the new rule. But as some other is not winning to continue with the rule this removal process is for them only.
Microsoft stated that it will refund the cost of an app downloaded misleadingly and also encouraging users to report problematic apps using the “report concern to Microsoft” link in Windows Store.